Buyer intent monitoring that finds buyers as they ask for help

Soonar's buyer intent monitoring detects Reddit threads where users describe a pain, ask for a tool, compare vendors, or look for alternatives.

Signals that count as buyer intent

The model stays strict for direct opportunities, then routes broader matches elsewhere.

Tool requests

People asking for recommendations, software, workflows, or specific categories.

Alternative searches

Threads looking for cheaper, better, simpler, or more focused alternatives.

Competitor pain

Complaints, churn signals, pricing objections, and feature gaps in competitor products.

Workflow pain

Users describing manual work, broken processes, or recurring operational problems.

Why scoring matters

A raw mention is not enough. Soonar scores product fit, actionability, reply fit, and spam risk so the inbox feels trustworthy.

Strict lead lane

Only the strongest buyer-intent matches enter Opportunities.

Broader awareness lane

Useful but indirect threads become Visibility Plays.

Manual review lane

Mentions stay available without inflating the lead count.

Buyer intent FAQ

How Soonar avoids both empty dashboards and noisy dashboards.




Find your first buyer-intent thread

Start with a free preview and see which conversations are worth your time.